When I did Cinderella
, it was for a charity. It ended up making a ton of money because we had some amazing local actors that drew people in to see it, and people recognized the name and brought their kids and grand kids.
While the show to me is fluff, sometimes fluff is a good thing. It will make you money (especially when you're a non-profit organization), it's already known and fun for the audience, and it can draw in a huge crowd. The show is very light and it makes the people who see it smile and sing along. Sometimes that's all that's needed for a successful show.