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Joshua

Walmart Loses Trademark on Smiley Face

I thought this was interesting. You may not. I did.

Quote:
Greg sez, "In its claims for trademark infringement against an online parodist, Wal-Mart claimed that it had trademark rights in the ubiquitous yellow smiley face. Not only did Wal-Mart lose its case, the judge held it had no rights in the smiley face mark. The smiley face has been liberated!"


Whole article:
http://citizenvox.wordpress.com/2008/03/21/score-one-for-the-good-guys-court-rejects-wal-marts-trademark-claim/
wicked_boy

Does that mean that Asda wont have a little happy face on the bags any more?
DontDoSadnessxx

in honor of the walmart smiley Crying or Very sad
Catherine

So it comes to this: companies trademarking an emoticon. (Well not really, considering its not online, but still.)
Kaaatrina

Aw, so no more of those smiley face stickers they hand out?
musictheatre00

The smiley was important because Walmart needed to show their discounts in non-violent ways, hance the invention of a rollback, now they're just like everyone else.
Beagle On Stage

I don't doubt that this happened, but this looks like a shaky source for news.
Dax

It seems legit...

Parody of Wal-Mart Trumps Its Trademark

Wal-Mart loses trademark on smiley face

Wal-Mart's Trademarked Smiley Face Turned Upside Down; Parody Isn't A Trademark Violation
wicked_diva

Just because they've lost a trademark on it, doesn't mean they can't still use it.
Salome

Wal Mart is the evil empire anyway. the enemy of the working man.
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